Copenhagen School of Design and Technology


Elective: Digital Business Content and Marketing (EN)

Danish title
Valgfag: Digital Business Content and Marketing (EN)
Study programme
Multimediadesign and Communication
Type of education
Full time education
Level of education
Academy Profession
3. semester
Duration of the subject/module
1 semester
Programme elements
Start time
Lygten 16, København NV
Subject number
Responsible for the subject(s)/modul(es)
Keld Møller Marple
  • Purpose

    The purpose of this elective is to qualify the student to design and programme user interfaces with a focus on digital business, content and marketing.

  • Type of instruction and practical application of learning objectives
    The teaching is a combination of classroom instruction, lectures, workshops, study groups, exercises, major project work and not least guidance. The organisation of the teaching is based on relevant professional practice and applied theory.
  • Exam

    The learning outcomes of the exam are identical with the learning outcomes of the subject(s)/modul(es)

    Exam in one or more subjects
    Subject/module is tested standalone
    Type of exam
    Oral examination
    Individual exam or group exam
    Exam languages
    Type of evaluation
    7-point grading scale
    Internal censure
    Exam criteria
    The exam will be assessed by one or more examiners according to the 7-point grading scale. Students receive one grade based on an overall assessment of the product, documentation report, presentation and examination. The assessment of the performance is a reflection of students’ understanding and presentation of the learning objectives for the third semester, as described in the curriculum.
hours of teaching
hours of preparation
The figure shows the extent of workload related to the subject divided into different study activities.

In the subject Elective: Digital Business Content and Marketing (EN) you will receive 320 hours of instruction, which corresponds to 426 lessons (1 lesson = 45 min.) and 39% of your total workload for the subject.

The teaching primarily consists of the following activities: classroom teaching.
The preparation primarily consists of the following activities: project work.

Read about KEAs Study Activity Model

*KEA can deviate from the number of hours if this is justified by special circumstances