Elective: Digital Business Content and Marketing (EN)2020/2021
The purpose of this elective is to qualify the student to design and programme user interfaces with a focus on digital business, content and marketing.
- Type of instruction and
practical application of learning objectives
The teaching is a combination of classroom instruction, lectures, workshops, study groups, exercises, major project work and not least guidance. The organisation of the teaching is based on relevant professional practice and applied theory.
The learning outcomes of the exam are identical with the learning outcomes of the subject(s)/modul(es)Exam in one or more subjectsSubject/module is tested standaloneType of examOral examinationIndividual exam or group examIndividualExam languagesEnglishType of evaluation7-point grading scaleExaminersInternal censureExam criteriaThe exam will be assessed by one or more examiners according to the 7-point grading scale. Students receive one grade based on an overall assessment of the product, documentation report, presentation and examination. The assessment of the performance is a reflection of students’ understanding and presentation of the learning objectives for the third semester, as described in the curriculum.
In the subject Elective: Digital Business Content and Marketing (EN) you will receive 320 hours of instruction, which corresponds to 426 lessons (1 lesson = 45 min.) and 39% of your total workload for the subject.
The teaching primarily consists of the following activities: classroom teaching.
The preparation primarily consists of the following activities: project work.
Read about KEAs Study Activity Model
*KEA can deviate from the number of hours if this is justified by special circumstances