The purpose of this core area is to develop students’ competencies to enter complex usage scenarios and independently take part in the design process concerning the design, construction and testing of complex user interfaces.

The subject involves the analysis, understanding of and reflection on the user’s experience and needs in various user contexts, including usability. Also considerations on Information Architecture and techniques, and utilisation of web media techniques. The focus is on understanding and organising user experiences in relation to design and development.

The student has development-based knowledge of:
• practice, applied theory and method of designing user experiences, and can reflect on a web developer’s practices for designing user experiences
The student can understand and reflect on:
• the use of user-survey methods

The student will get the skills to:
• use methods and tools to design user experiences for relevant target groups by involving users
• evaluate practice-orientated and theoretical issues by designing user interfaces and selecting and justifying relevant solutions
• disseminate practice-orientated and professional issues about designing user experiences and communicate central issues for business partners and users

The student will learn to:
• manage complex design processes based on analysis and planning
• identify and structure their own learning needs and develop their own skills and competencies in relation to design of user experiences.