Product Development 1 (EN)2018/2019
- Content and learning outcomes
The students will get an understanding of the discipline product development. The course
covers the following topics:
• User understanding and needs analysis
• Data collection
• Problem area and problem formulation
• Personas + Mood- and Storyboard
• Function analysis
• Product Design Specification (PDS)
• Freehand sketching
• Marker drawings
• Concept model and Man-Machine-Interface (MMI)
• Concept selection
A survey from 3F, made in collaboration with the Labour Market Insurance, shows that people employed in the construction industry are at greater risk of occupational injury than other industries. Some of these injuries are related to working with power tools. One example is the injury "vibration white finger" (VWF) that is one of several symptoms of hand-arm vibration syndrome (HAVS). Other injuries are associated with inappropriate working postures.
As external consultants, you will participate in the initial development phase of power tools
for the B2B market. As a result, you must examine the interaction between the product's
function on one hand and the user's needs and wishes on the other hand. You will work in
groups of 4 people.
The final evaluation is an oral plenary presentation (10 minutes per group).
In the presentation, we expect documentation of the entire development process from user needs to concept model. You need to decide how you want to organize your material within the time at your disposal. We expect to see a visually coherent and well-documented presentation that conveys the group's decision process and includes the elements below as justification.
• Qualitative data collection - including user observation.
• Quantitative data collection - defining the target group, and the size of the problem
• Need analysis and the key insights
• Personas and moodboards that provide a contextual understanding of your solution
• Functional analysis based on user needs
• PDS with the demands and wishes that defines the solution space.
• Highlights of the ideation process in the form of perspective drawings and explanatory
• An MMI analysis based on the interaction between the user and the product.
• 2 concept models of which you validate with the user by getting feedback for the
• Systematic selection of the final concept consisting of concept screening, criteria
weighting and concept scoring
- Type of instruction
The learning activities are predominantly planned with emphasis on teaching and academic input in forums combined with exercises and / or case work in groups.
The students work in groups of 4-5 people throughout the process.
Presentation and feedback
There will be oral feedback from the teachers at the final presentation.
The theme is predetermined, but the empirical work and user contact is a part of the task, and there for a group initiative.
The learning outcomes of the exam are identical with the learning outcomes of the subject(s)/modul(es)Exam in one or more subjectsSubject/module is tested with the following modules3277152, 3277153, 3277154, 3277151, 3277156, 3277157, 3277251, 3277252, 3277253, 3277254, 3277255, 3277160The second semester centres on a coherent project divided into two project periods. The
objective is to develop a new product comprising at least two moving parts and the associated production apparatus.
The first project period is devoted to product development and design. It is during this period
that you develop the actual product. The second period covers the areas of production and
business, and requires you to build up the company and production plant.
The work is carried out in groups of 3–5 students and involves the business community as far as possible.
The project begins with the preparation and submission of a synopsis, which has to be
approved by the teachers’ group. Once approved, it serves as the problem area for the
project. See FRONTER for guidelines about how to lay out the synopsis.
For the mid-term evaluation, you will be required to present your conclusions from the first
half of the assignment. The requirements in this regard are presented under ‘formal
Finally, you have to submit the full project report including both phases.
All evaluations are open to all your fellow students, unless special agreements with companies apply.
The teachers continuously assess attendance, input and assignments submitted with a
view to ensuring that all students are actively involved in the programme.Type of examCombined written and oral examinationFormal requirementsThe report must be based on an approved synopsis
-Max. 50 actual pages, including graphics (front page, table of contents and source
reference/bibliography does not count)
-Use an easily readable font in size 12
• Title page presenting the following information:
• Title of the report
• Your full name(s)
• The school name and logo
• The names of the associated teachers/supervisors
• Number of characters in the report, including spaces.
• For assignments that stem from companies – or which are closely linked to a given
company – the title page must also state the name of the company, as well as the
name and email address of a contact at the company.
-Exceeding the rapport extent (see above) can affect the grade. If the difference is significant, - is more than 25% - then formal requirements are not observed and it could result in a rejection of the project.
-Projects are generally expected to have numerous relations to the business community, so it is important that you CLEARLY reference company association on the title page, and state
whether the report may or may NOT be made public. See the section concerning publication.
-It is expected that reports will feature elements of visual communication including sketches,
figures, diagrams and so on.
-Please note that the projects will be checked for plagiarised content. Plagiarised content also includes the reuse of more than one sentence from your previous projects unless the source is clearly stated.
-Reports and synopses must be saved in PDF format and uploaded under “Besvarelse”
(Answers) in WISEflow.
NB: The maximum file size cannot exceed 25 MB – and appendices should be gathered in a
combined PDF file with a table of content as the first page. Excel and Microsoft Project
formats are exceptions, which are submitted in their original version. Appendices are not
taken into account of the assessment of the report.
-Reports uploaded as PDF image files will not be accepted. This means that text and tables
must be able to be edited, scanned and marked in the uploaded pdf format.
-For group submissions, makes sure that all group members submit the material in the relevant flows. The names of all group members must be stated on the title page or other form of front page.Individual exam or group examIndividual or group, 1-6 max participantsExam languagesEnglishDuration• Presentation: 5 min./stud. when 4 or more
• Presentation: 15 min. when 3 students or less
• Eksamination time: 20 min./stud., incl. grading
• Changing between groups: 5 min.Type of evaluation7-point grading scaleExaminersExternal censureDeadline for submissionThe deadline for submission is 12:00 on the dates stated on the semester plan. Failure to
submit work within deadlines may result in projects not being approved and evaluated.
- Preliminary literature list
This is a preliminary literature list. A final literature list will be provided in connection with study start.Kim Vulff Apitz (2018) - Project and report design
In the subject Product Development 1 (EN) you will receive 48 hours of instruction, which corresponds to 64 lessons (1 lesson = 45 min.) and 32% of your total workload for the subject.
The teaching primarily consists of the following activities: group work, classroom teaching, cases, exercises.
The preparation primarily consists of the following activities: group work, reading the curriculum, collecting empiricism, searching for information.
Read about KEAs Study Activity Model
*KEA can deviate from the number of hours if this is justified by special circumstances