Business Planning and Understanding
2026/2027- Purpose and learning objectives
Business planning will cover market analysis, business models (business model canvas), the business plan and basic financial management.
KnowledgeThe student will gain knowledge about:
Skills
• the practice of the profession and the subject area as well as key applied theory and methods in:
o (2) business economicsThe student will get the skills to:
Competences
• apply the key methodologies and tools of the subject area as well as the skills associated with employment in the industry, including:
o (2) using economics as a significant factor in deciding on own solutions, including
• assessing the impact on the profit and loss account and balance sheet
• contributing to the drawing up of calculations
• budget preparation and assessment.
• assess practice-orientated issues and suggest and select possible solutions, including:
o (2) applying commonly used IT tools for the acquisition of knowledge, data processing and documentation.The student will learn to: • manage development-orientated situations, including:
o (2) qualification of a company's data in relation to quality, finances and resources
• participate in academic and interdisciplinary cooperation based on a professional approach, including:
o (2) preparation of a company business plan based on their own professional expertise
• acquire new knowledge, skills and competencies in relation to the subject element in a structured context. - Type of instruction
The teaching alternates between class teaching and casework in groups. The students apply theory and methods on selected cases in this theme.
- Exam
The learning outcomes of the exam are identical with the learning outcomes of the subject(s)/modul(es)
Exam in one or more subjectsType of examCombined written and oral examinationFormal requirementsThe report must be based on an approved synopsis
-Max. 50 actual pages, including graphics (front page, table of contents and source
reference/bibliography does not count)
-Use an easily readable font in size 12
• Title page presenting the following information:
• Title of the report
• Your full name(s)
• The school name and logo
• The names of the associated teachers/supervisors
• Number of characters in the report, including spaces.
• For assignments that stem from companies – or which are closely linked to a given
company – the title page must also state the name of the company, as well as the
name and email address of a contact at the company.
-Exceeding the rapport extent (see above) can affect the grade. If the difference is significant, - is more than 25% - then formal requirements are not observed and it could result in a rejection of the project.
-Projects are generally expected to have numerous relations to the business community, so it is important that you CLEARLY reference company association on the title page, and state
whether the report may or may NOT be made public. See the section concerning publication.
-It is expected that reports will feature elements of visual communication including sketches,
figures, diagrams and so on.
-Please note that the projects will be checked for plagiarised content. Plagiarised content also includes the reuse of more than one sentence from your previous projects unless the source is clearly stated.
-Reports and synopses must be saved in PDF format and uploaded under “Besvarelse”
(Answers) in WISEflow.
NB: The maximum file size cannot exceed 25 MB – and appendices should be gathered in a
combined PDF file with a table of content as the first page. Excel and Microsoft Project
formats are exceptions, which are submitted in their original version. Appendices are not
taken into account of the assessment of the report.
-Reports uploaded as PDF image files will not be accepted. This means that text and tables
must be able to be edited, scanned and marked in the uploaded pdf format.
-For group submissions, makes sure that all group members submit the material in the relevant flows. The names of all group members must be stated on the title page or other form of front page.Individual exam or group examIndividual or group, 1-6 participantsExam languagesDanish (Norwegian/Swedish)Type of evaluation7-point grading scaleExaminersExternal censureDeadline for submissionThe deadline for submission is 12:00 on the dates stated on the semester plan. Failure to
submit work within deadlines may result in projects not being approved and evaluated.
In the subject Business Planning and Understanding you will receive 33 hours of instruction, which corresponds to 44 lessons (1 lesson = 45 min.) and 24% of your total workload for the subject.
The teaching primarily consists of the following activities: cases, group work, exercises, classroom teaching.
The preparation primarily consists of the following activities: reading your own notes, reading the curriculum.
Read about KEAs Study Activity Model
*KEA can deviate from the number of hours if this is justified by special circumstances