Copenhagen School of Design and Technology



Danish title
Study programme
Business Economics & Information Technology
Type of education
Full time education
Level of education
Bachelor Programme
1. semester
Duration of the subject/module
1 semester
Programme elements
Start time
Guldbergsgade 29 N, København N
Subject number
Responsible for the subject(s)/modul(es)
Jens Andersen
  • Purpose and learning objectives

    The students acquire a basic understanding of microeconomic principles and theories for the purpose of analysing business economics and IT-related issues. This programme element focuses in particular on how market structures and economic mechanisms may influence the decision-making processes of consumers and producers. Finally, the students learn about modern behavioural economic models in addition to the traditional rational optimisation paradigms.


    The student has gained development-based knowledge, understanding and an ability to reflect on applied theories and methods regarding
    • key concepts of microeconomics, economic thinking and economic systems
    • supply and demand, consumer and producer behaviour, price mechanisms, market interventions and market structures


    The student masters skills related to the use of
    • microeconomic theories and price formation models, including short-term and long-term supply and demand
    • theories and methods to analyse market efficiency and the impact of market interventions on efficiency as well as producer and consumer surplus
    • microeconomic models to be presented to partners and users


    The student is able to handle complex and development-oriented issues in relation to
    • financial decision-making based on an understanding and analysis of market efficiency, costs and profit

    The student is able to identify their own learning requirements and develop their own knowledge, skills and competencies in relation to
    • microeconomics

  • Type of instruction
    Class room teaching, with elements of lectures, discussions, group assignments, problem-oriented case assignments (including interdisciplinary with other subjects).
  • Exam

    The learning outcomes of the exam are identical with the learning outcomes of the subject(s)/modul(es)

    Prerequisites for access to the examination
    Hand in assignments can be bound prerequisites. It will appear on the semester plan, which assignments are bound prerequisites. Bound prerequisites are part of demonstrating the active enrolment of the individual student.
    Exam in one or more subjects
    Subject/module is tested with the following modules
    The programme element is tested based on one or more part exams, that combine to form the given grade.

    The part exams can be oral, written og project based depending on the content and work method of the courses, the part exams is attached to. It may be either an individual or a group exam.

    There are 3 part-exams in the semester, each weighted 20%, 20% and 60%. The exam is with an internal examiner. When the part-exams will take place, will be published on KEA's learning platform at the start of the semester.
    Type of exam
    Combined written and oral examination
    The student will be examined in several subjects (Business Strategy, Strategic Marketing,
    Information Technologies, and Systems development). The examination must secure that the
    examination covers subjects that are not already dealt with in the report.

    The part-exams that are weighted 20% are written exams.

    The part-exams test whether the learning objectives for the individual semester modules have been. However, the part-exams that are weighted 20% focus mainly on the learning objectives for the knowledge and skills categories.

    The part-exam that is weighted 60% is a written assignment with an individual oral defence.

    It is the project submitted by the student that serves as the starting point for the oral part of the part-exam that is weighted 60%. The 60% part-exam tests the learning objectives within the categories of knowledge, skills and competencies for all the semester modules.

    The oral exam lasts 30 min. incl. grading. An overall grade is given according to the 7-point grading scale.

    At the start of the semester, the Head of Programme may decide that the two part-exams that are weighted 20% each can be combined into one part-exam weighted 30%. If so, the weighting of the 60% part-exam will be increased to 70%. Students will be informed about such a combination of part-exams at the start of the semester.

    If part-exams weighted 20% each are combined, the resulting 30% part-exam need not be passed. The part-exam that is weighted 70% must be passed, and the total weighted result must be at least 02. The grade of 02 cannot be obtained by rounding up.
    Formal requirements
    The project must be interdisciplinary and problem oriented.

    The School lays down the actual requirements for the project, which will combine essential fields of the 3rd semester teaching of Business Strategy, Strategic Marketing, Information Technologies, and Systems development. The School can make further demands for group size, project scope and process documentation, including requirements for the demonstration of working code and/or the student’s written language skills. The School must secure that the project description is given to the students and the examiners.

    Any assignment formalia will appear on the assignment presentation.
    Individual exam or group exam
    Group, 2-7 max participants
    Exam languages
    1. Individual presentation based on report: 5 minutes.
    2. Individual examination: 20 minutes.
    3. Discussion of performance and announcement of grade: 5 minutes.
    Permitted exam aids
    A laptop can be used for presentation during the exam.
    Type of evaluation
    7-point grading scale
    Internal censure
    Exam criteria
    The student will receive an individual grade for the overall performance covering report,
    presentation and individual examination. The evaluation of the performance is based on the
    degree to which it complies with the purpose and learning objectives of the subjects, as described in the curriculum.

    Part-exams that are weighted 20% need not be passed. The part-exam that is weighted 60% must be passed, and the total weighted result must be at least 02. The grade of 02 cannot be obtained by rounding up.
    Deadline for submission
    Will appear on the assignment presentation.
    Re-examination and re-examination due to illness
    The exam will be held in the same way as the normal exam. The new project can either be based on the same problem as the original exam project or on a new problem.
hours of teaching
hours of preparation
The figure shows the extent of workload related to the subject divided into different study activities.

In the subject Microeconomics you will receive 36 hours of instruction, which corresponds to 48 lessons (1 lesson = 45 min.) and 26% of your total workload for the subject.

The teaching primarily consists of the following activities: classroom teaching, cases, interdisciplinary project-based teaching.
The preparation primarily consists of the following activities: reading the curriculum, group work, project work.

Read about KEAs Study Activity Model

*KEA can deviate from the number of hours if this is justified by special circumstances